NorthHire

Industry: Design concept · Recruitment
Role: Design and development

NorthHire is a made-up recruitment firm, but it shares its challenge with the whole industry: the site has to convince both companies that want to hire and candidates looking for a job, at the same time. Two audiences, two very different questions and one website that has to answer both without getting messy.

The NorthHire home page with the heading Recruitment with precision when the role can’t go wrong

The challenge

A CEO filling a key role and a developer thinking about their next job do not want to read the same text. Yet many recruitment websites lump everything together, and the result is that nobody really feels at home. On top of that, trust is everything in an industry where you hand over your career, or your next manager, to someone else.

On desktop

Two entrances on NorthHire, one for companies and one for candidates

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The solution

We split the path right in the hero: I want to hire or I am looking for a job. From there, each audience gets its own entrance, its own arguments and its own next button. Services are presented briefly and to the point, the process is shown in five clear steps and the specialist areas make it easy to see that the firm knows your industry. The look is calm and exclusive, because when the role can’t go wrong, the website shouldn’t feel wrong either.

What’s included

Two clear paths right in the hero: for companies and for candidates
Separate pages with their own arguments for each audience
The process in five steps, so the client knows what happens
Specialist areas that show both breadth and depth
Key figures and a calm, exclusive look that builds trust
Book a meeting and open positions always one click away

Services in this project

On mobile

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NorthHire does not exist. We designed and built the concept during an internship at a web agency. Names, figures, assignments and contact details on the site are made-up examples.

See the NorthHire concept live