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The right efforts. For the right reasons.
Websites, website care and SEO, starting from what the business needs.

A better web. A stronger business.

We build fast websites and help you get found on Google.

A view over our beloved Gothenburg, where the rain never stops
A vak is when a fish leaves the water and comes up to the surface

From the first meeting to a site that keeps delivering: websites, website care and SEO.

The right solution starts with the right questions.

A waterfall, deep in the Swedish forest

Many businesses invest in a new website, advertising or other digital services without first looking into what is actually holding them back. That makes it easy to spend the money on the wrong thing.

We work the other way around. We look at where you stand today, identify opportunities and recommend efforts based on the company's goals. Sometimes the answer is a new website. Sometimes it's improving what you have, or waiting.

That's why everything starts with a free meeting.

We talk about where you are and what you want to achieve, not about packages. Together we work out what kind of help fits, if any. We meet in person or online, whichever suits you.

Book a free meeting

The VAK method

We don't start with the solution. We start with the problem.

We work in six steps that take us from questions and assumptions to well-considered decisions. The method is adapted to the business and how far you want to take the collaboration.

Following up starts the next round.

Understand the business

We start by really getting to know you. What do you do? Who are your customers? What do you want to achieve?

Through a conversation or a workshop, depending on the size of the assignment, we go through your business, how you work today and what has worked well or less well.

It's not only about understanding your needs, but also about getting to know each other and finding a shared direction. We believe in close collaboration where we work as a team, with the same goal in front of us.

Selected projects

All projects

”Working with Axner at VAK was really nice! We had a plan, it went fast and we had a good time along the way.”

Portrait of Axner Hägglund, founder of VAK

Why VAK exists

VAK exists because many businesses buy digital services without anyone first asking what is actually needed. We believe in curiosity before assumptions, customer value before upselling, results before activity and transparency before dependency.

VAK is in its build-up phase and is currently run by founder Axner Hägglund, so you talk directly to the person doing the work. We'd rather tell you where we stand than pretend to be bigger than we are.

Read more about VAK

Not ready to talk to anyone?

Answer a few questions and get a personal action plan straight away. The advice may just as well be to do nothing at all.

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Try the Advisor

Do you know what's stopping your business from growing?

It isn't always easy to know which digital efforts make the biggest difference. We help you start at the right end.

Contact VAK

The first meeting is always free, in person or online.

Wondering about something? Here are the answers we give most often.

FAQ

Where do we start if we don't know what we need?

Start with the Advisor. It's free and gives you an action plan straight away. If you'd like to talk through your situation, the first meeting is free of charge.

Do we need to know what we need before getting in touch?

No. If you already know what needs doing, we can start there. If you're unsure, we work it out together at the free first meeting.

What does it cost to work with VAK?

It depends on what's needed. An SEO audit starts at around SEK 3,500, a business website at around SEK 15,000 and website care at around SEK 990/month, all excl. VAT. These are guide prices, and you always get a fixed price in the quote before we start.

The packages and what they include are on each service page.

Can you promise more customers or first place on Google?

No. Nobody serious can promise that. We can show what is holding you back, recommend efforts based on available data and follow up on what actually happens.

Do you only work in Gothenburg?

No. We're based in Gothenburg and are happy to meet clients here, and we work remotely with businesses all over Sweden.