NilsPntus Productions

Industry: Film and events
Role: Design and development

Nils Andersson is an event producer and filmmaker from Gothenburg, with clients ranging from Lapland Resorts to the Banff Mountain Film Festival. Most new clients find him on LinkedIn, and the next click goes to his website. There, within seconds, they need to understand what he does, see what he has delivered and know how to book a call.

The challenge

Anyone arriving from LinkedIn is already curious. The site’s job is not to lose them: show the feel of the films straight away, show that well-known brands have trusted him and make the next step obvious. No tangled menu, no subpages to get lost in, and nothing that feels like a template.

On desktop

The NilsPntus Productions home page with full-screen skiing footage from the mountains

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The solution

We put everything on one page, in the order the visitor needs it. At the top, a full-screen film that says more than any headline. Then selected cases with concrete figures, three clear packages showing who each one suits, a timeline from outdoor guide to event producer and the brands he has worked with. Last comes contact: phone, email and a short form, so the step from curious to enquiry is as short as possible.

What’s included

Full-screen film that sets the mood straight away
Selected cases with figures, like 10 hero films, 10 reels and 100 photos for Lapland Resorts
Three packages that make clear who each one is for
A timeline that builds trust, from outdoor guide to event producer
Brands such as Haglöfs, Banff Mountain Film Festival and Volvo Car Scandinavian Mixed
Contact by phone, email and a short form